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Sample creative plan: Slim Magnetic Power Bank 10000mAh, 20W Fast Charge, MagSafe Compatible

Updated 2026-08-15 · Risk-term list version 2026-08-15c

This is a complete, readable sample of the creative plan a product link produces. It is the whole deliverable, not an excerpt.

It contains three scored and explained ad angles, a Chinese and an English script and storyboard for each, a creator-ready brief, an A/B matrix with kill and scale criteria, a ROAS review sheet, and 2 flagged phrasings found in the seller's own copy.

We do not make the video. This document is what you hand to your creator, your production partner, or any generation tool. Demo sample, fictional product.

What this sample demonstrates

This whole page was produced by the product's own pipeline and rendered by the same renderer as the "download .html" export. What you see here is what a user gets — there is no separate marketing version.

Note: this is not the beachhead category. 3C 配件 / Tech accessories runs on the generic profile — neither the angle library nor the term list is built out here. It is included to show what the same pipeline looks like in another category. The beachhead is shapewear and functional intimates.


Generated 2026-08-15 | Category:3C 配件 / Tech accessories | Languages:中文(简体) / English (US) | Risk-term list version 2026-08-15c

Demo sample, fictional product. The title, shop name, specs and review counts are invented and point at no real seller. The selling points deliberately keep the high-risk phrasings that real listings use, so you can see what the risk flags actually catch.

1. Product file

Specs

FieldValue
容量10000mAh / 37Wh
输出磁吸无线 15W · Type-C 有线 20W PD
重量208g
厚度14.8mm
认证CE / FCC / RoHS
兼容iPhone 12 及以上(MagSafe 磁吸)

Seller’s own selling points (unedited — do not copy straight into a script)

2. Angle matrix

RankAngleFitWhoWhy this angle
1Unboxing / Review / 开箱测评98已经在比价、需要临门一脚说服自己的中高意向人群3C 配件是参数化商品,观众的决策卡点是"这个价位到底缩水在哪",实测拆解能一次性回答,转化率最高。 本商品加成:评分 4.6,可直接上屏当证据(+4);6 项可核参数,实测与纠偏都有料(+6)。
2Myth-bust / 反常识破除88有一定了解、正在按错误方式解决问题的人群;也是最容易出高完播的角度这个类目谣言密度极高(快充伤电池、磁吸一定慢、容量越大越好),纠正认知的冲突感能买下前 3 秒。 本商品加成:6 项可核参数,实测与纠偏都有料(+6)。
3Pain / Solution / 痛点解决86已经有这个问题、但还没在搜索解决方案的被动人群(冷流量主力)痛点极具体且高频(电量焦虑、线材缠绕),画面上一眼可辨,冷流量友好。 本商品加成:TikTok Shop:内容即货架,软性叙事吃流量(+6)。
Score breakdown (the angle was not picked on a hunch)

3.1 Angle: Unboxing / Review (开箱测评)

用第一人称测评的可信度做转化:拆开、上手、当场验证一个具体指标,让观众替你下结论。

Risk notes for this angle

Script · 中文(简体)

Length 30s | 88 字 | 节奏合适(2.9 字/秒,参考 3.8)

Three hook variants (ready for A/B)

TimeBeatVoiceoverCaption
00:00.0–00:04.3Hook这个价位的磁吸充电宝,我本来没抱期望。这个价位的磁吸充电宝
00:04.3–00:14.6Demo拆开先看做工:往手机背面一贴就开始充,这个价位我没想到。先看做工
00:14.6–00:22.3Proof结果是10000mAh,iPhone 从零充满两轮还有剩,比我预期的强。结果超预期
00:22.3–00:26.6Offer现在 $25.99,这个价位这个表现,我觉得说得过去。现在 $25.99
00:26.6–00:30.0CTA想要的点小黄车,库存不多想要的点小黄车,库存不多

Script · English (US)

Length 30s | 71 words | 节奏合适(2.4 words/秒,参考 2.7)

Three hook variants (ready for A/B)

TimeBeatVoiceoverCaption
00:00.0–00:04.3HookI had low expectations for a magnetic power bank at this price.I had low expectations for a magnetic power bank at this price
00:04.3–00:14.6DemoFirst look at the build: walk around holding just the phone with it attached. Not what I expected at this price.Build quality first
00:14.6–00:22.3ProofResult: 20W fast charge, back to 50% in about half an hour. Better than I expected.Better than expected
00:22.3–00:26.6Offerit is $25.99 right now. For this price and this result, that math works.it is $25.99 right now
00:26.6–00:30.0CTAComment "link" and I will send it overComment "link" and I will send it over

Storyboard · voiceover language 中文(简体)

#TimeVisualCameraVoiceoverCaptionPropsMusic
100:00.0–00:04.3手持竖拍(允许轻微晃动),自然光的室内窗边 + 一段户外走动镜头(地铁口/街边),背景要有真实生活杂讯;出镜人25-32 岁通勤/内容创作者形象,非专业主播感,说话自然带停顿,动作先行——往手机背面一贴就开始充|这一镜决定完播,务必动作先行、3 秒内出核心信息手持,机位与胸同高,轻微推进;快门角度不用太稳,"真实感"优先|角度提醒:"实测"类表述要能对应真实测试过程,虚构测试数据在多个平台属违规这个价位的磁吸充电宝,我本来没抱期望。这个价位的磁吸充电宝手机(电量刻意保持低位以便入镜)无 BGM 或仅环境音,突出人声——前 3 秒任何配乐都会削弱信息
200:04.3–00:14.6商品特写/微距,浅景深,焦点落在轻薄磁吸无线充电宝 10000mAh 20W 快充;同框放手机(电量刻意保持低位以便入镜)做尺寸参照|拍完整动作过程,不剪切,观众要看清"怎么做到的"固定机位微距,f/2.0-2.8,焦点手动锁定,禁止自动对焦拉风箱拆开先看做工:往手机背面一贴就开始充,这个价位我没想到。先看做工对照用的旧充电宝/一团数据线轻快节奏进入,音量 -18dB,与动作节拍对齐
300:14.6–00:22.3商品特写/微距,浅景深,焦点落在轻薄磁吸无线充电宝 10000mAh 20W 快充;同框放手机(电量刻意保持低位以便入镜)做尺寸参照|拍可核对的读数/细节(参数、计时器、走线),叠加数字字幕固定机位微距,f/2.0-2.8,焦点手动锁定,禁止自动对焦拉风箱结果是10000mAh,iPhone 从零充满两轮还有剩,比我预期的强。结果超预期通勤包BGM 压低到 -26dB,让数据念白清晰
400:22.3–00:26.6全屏文字卡叠商品静帧(轻薄磁吸无线充电宝 10000mAh 20W 快充),文字必须与口播一致,便于换价复用|价格与优惠单独图层,方便改价复用,不要烧录进画面静帧,剪辑软件内合成,无需实拍现在 $25.99,这个价位这个表现,我觉得说得过去。现在 $25.99秒表或计时器(实测镜头用)节奏升起,配一个短促的提示音
500:26.6–00:30.0半身说话镜头,眼神直视镜头,背景为自然光的室内窗边 + 一段户外走动镜头(地铁口/街边),背景要有真实生活杂讯;不要提词器痕迹|看镜头,语气收住,结尾留 1 秒静帧固定机位,35mm 等效,人物居中偏上,留出底部字幕区想要的点小黄车,库存不多想要的点小黄车,库存不多手机(电量刻意保持低位以便入镜)收尾音效 + 1 秒静帧,便于循环播放

Storyboard · voiceover language English (US)

#TimeVisualCameraVoiceoverCaptionPropsMusic
100:00.0–00:04.3手持竖拍(允许轻微晃动),自然光的室内窗边 + 一段户外走动镜头(地铁口/街边),背景要有真实生活杂讯;出镜人25-32 岁通勤/内容创作者形象,非专业主播感,说话自然带停顿,动作先行——往手机背面一贴就开始充|这一镜决定完播,务必动作先行、3 秒内出核心信息手持,机位与胸同高,轻微推进;快门角度不用太稳,"真实感"优先|角度提醒:"实测"类表述要能对应真实测试过程,虚构测试数据在多个平台属违规I had low expectations for a magnetic power bank at this price.I had low expectations for a magnetic power bank at this price手机(电量刻意保持低位以便入镜)无 BGM 或仅环境音,突出人声——前 3 秒任何配乐都会削弱信息
200:04.3–00:14.6商品特写/微距,浅景深,焦点落在轻薄磁吸无线充电宝 10000mAh 20W 快充;同框放手机(电量刻意保持低位以便入镜)做尺寸参照|拍完整动作过程,不剪切,观众要看清"怎么做到的"固定机位微距,f/2.0-2.8,焦点手动锁定,禁止自动对焦拉风箱First look at the build: walk around holding just the phone with it attached. Not what I expected at this price.Build quality first对照用的旧充电宝/一团数据线轻快节奏进入,音量 -18dB,与动作节拍对齐
300:14.6–00:22.3商品特写/微距,浅景深,焦点落在轻薄磁吸无线充电宝 10000mAh 20W 快充;同框放手机(电量刻意保持低位以便入镜)做尺寸参照|拍可核对的读数/细节(参数、计时器、走线),叠加数字字幕固定机位微距,f/2.0-2.8,焦点手动锁定,禁止自动对焦拉风箱Result: 20W fast charge, back to 50% in about half an hour. Better than I expected.Better than expected通勤包BGM 压低到 -26dB,让数据念白清晰
400:22.3–00:26.6全屏文字卡叠商品静帧(轻薄磁吸无线充电宝 10000mAh 20W 快充),文字必须与口播一致,便于换价复用|价格与优惠单独图层,方便改价复用,不要烧录进画面静帧,剪辑软件内合成,无需实拍it is $25.99 right now. For this price and this result, that math works.it is $25.99 right now秒表或计时器(实测镜头用)节奏升起,配一个短促的提示音
500:26.6–00:30.0半身说话镜头,眼神直视镜头,背景为自然光的室内窗边 + 一段户外走动镜头(地铁口/街边),背景要有真实生活杂讯;不要提词器痕迹|看镜头,语气收住,结尾留 1 秒静帧固定机位,35mm 等效,人物居中偏上,留出底部字幕区Comment "link" and I will send it overComment "link" and I will send it over手机(电量刻意保持低位以便入镜)收尾音效 + 1 秒静帧,便于循环播放

Creative brief (send this to a creator or production partner as-is)

Props checklist

Shooting notes

Post notes

Delivery specs (one shoot, two aspect ratios)

PlatformAspectMax lengthSafe areaNotes
TikTok / TikTok Shop9:1660s顶部 130px、底部 480px 留白(右侧交互栏 140px)前 3 秒必须出核心信息;字幕默认开;AI 生成内容需自觉标注,平台亦会自动打标
Meta(Reels / Feed)9:16 主投,另交付 1:1 备用30s上下各留 14% 给 UIAdvantage+ 会自动裁切,关键信息务必居中;同素材建议提供静音可懂版本
Temu 站内1:1 与 3:430s四周 8% 安全边商品主体必须在前 2 秒出现且占画面 40% 以上;价格标签避免直接烧录,便于改价复用
Amazon(Sponsored Brands 视频)16:9(官方页写的是 only,没有竖版选项)45s避开右下角放文字与关键信息;不要带黑边 / 色边 / 模糊边6–45 秒,官方强烈建议 ≤20 秒;视频与投放市场的语言要一致(英文市场需英文字幕或英文口播)
YouTube Shorts9:1660s底部 15% 避开标题条完播权重高,结尾留 1 秒静帧做循环感

Risk flags / items to check

These risk flags are an assisted check. They are not a compliance ruling and not legal advice — the platform’s review and your own legal judgment decide.

中文(简体) 2 items to check

TermLevelListFound inWhy it is riskySay instead
第一High riskChinese list商品原文案《广告法》绝对化用语,平台与市监局双重风险同价位里少见的
最快High riskChinese list商品原文案绝对化用语,且充电速度受设备与环境影响实测充电速度

Statements that must appear:

English (US) 2 items to check

TermLevelListFound inWhy it is riskySay instead
第一High riskChinese list商品原文案《广告法》绝对化用语,平台与市监局双重风险同价位里少见的
最快High riskChinese list商品原文案绝对化用语,且充电速度受设备与环境影响实测充电速度

Statements that must appear:

3.2 Angle: Myth-bust (反常识破除)

先说一句观众以为对、其实不对的话,用认知冲突买下 3 秒注意力,再顺势给出正确做法。

Risk notes for this angle

Script · 中文(简体)

Length 30s | 110 字 | 节奏合适(3.7 字/秒,参考 3.8)

Three hook variants (ready for A/B)

TimeBeatVoiceoverCaption
00:00.0–00:05.1Hook你以为磁吸充得慢?先看这个数。你以为磁吸充得慢?先看这个数
00:05.1–00:11.1Problem大部分人会说"磁吸充电慢,还是插线实在",所以一直在原装快充头加线上花冤枉钱。你以为的
00:11.1–00:19.7Proof真正决定体验的是208g 轻薄机身,口袋可装,不是你以为的那个点。真正的变量
00:19.7–00:26.6Demo所以我改成往手机背面一贴就开始充,手不用被线拴住,边充边用。改这一步就行
00:26.6–00:30.0CTA链接在下面,先领券再下单链接在下面,先领券再下单

Script · English (US)

Length 30s | 93 words | 节奏合适(3.1 words/秒,参考 2.7)

Three hook variants (ready for A/B)

TimeBeatVoiceoverCaption
00:00.0–00:05.1HookYou think magnetic charging is slow? Watch this number.Watch this number
00:05.1–00:11.1ProblemMost people will tell you "magnetic charging is slow, a cable is better", so they keep paying for a first-party fast charger and cable.What you think
00:11.1–00:19.7ProofThe thing that actually decides it is 20W fast charge, back to 50% in about half an hour — not the part you were told to look at.The real variable
00:19.7–00:26.6DemoSo I switched to snap it onto the back of the phone and it starts charging, and my hands are free while it charges.Change this one step
00:26.6–00:30.0CTAComment "link" and I will send it overComment "link" and I will send it over

Storyboard · voiceover language 中文(简体)

#TimeVisualCameraVoiceoverCaptionPropsMusic
100:00.0–00:05.1半身说话镜头,眼神直视镜头,背景为自然光的室内窗边 + 一段户外走动镜头(地铁口/街边),背景要有真实生活杂讯;不要提词器痕迹|这一镜决定完播,务必动作先行、3 秒内出核心信息固定机位,35mm 等效,人物居中偏上,留出底部字幕区|角度提醒:反常识结论要站得住,别为了冲突编造行业说法你以为磁吸充得慢?先看这个数。你以为磁吸充得慢?先看这个数手机(电量刻意保持低位以便入镜)无 BGM 或仅环境音,突出人声——前 3 秒任何配乐都会削弱信息
200:05.1–00:11.1半身说话镜头,眼神直视镜头,背景为自然光的室内窗边 + 一段户外走动镜头(地铁口/街边),背景要有真实生活杂讯;不要提词器痕迹|拍"没有它的时候",越具体越好,避免摆拍感固定机位,35mm 等效,人物居中偏上,留出底部字幕区大部分人会说"磁吸充电慢,还是插线实在",所以一直在原装快充头加线上花冤枉钱。你以为的对照用的旧充电宝/一团数据线低频铺底,音量 -24dB,制造轻微压迫感
300:11.1–00:19.7商品特写/微距,浅景深,焦点落在轻薄磁吸无线充电宝 10000mAh 20W 快充;同框放手机(电量刻意保持低位以便入镜)做尺寸参照|拍可核对的读数/细节(参数、计时器、走线),叠加数字字幕固定机位微距,f/2.0-2.8,焦点手动锁定,禁止自动对焦拉风箱真正决定体验的是208g 轻薄机身,口袋可装,不是你以为的那个点。真正的变量通勤包BGM 压低到 -26dB,让数据念白清晰
400:19.7–00:26.6商品特写/微距,浅景深,焦点落在轻薄磁吸无线充电宝 10000mAh 20W 快充;同框放手机(电量刻意保持低位以便入镜)做尺寸参照|拍完整动作过程,不剪切,观众要看清"怎么做到的"固定机位微距,f/2.0-2.8,焦点手动锁定,禁止自动对焦拉风箱所以我改成往手机背面一贴就开始充,手不用被线拴住,边充边用。改这一步就行秒表或计时器(实测镜头用)轻快节奏进入,音量 -18dB,与动作节拍对齐
500:26.6–00:30.0半身说话镜头,眼神直视镜头,背景为自然光的室内窗边 + 一段户外走动镜头(地铁口/街边),背景要有真实生活杂讯;不要提词器痕迹|看镜头,语气收住,结尾留 1 秒静帧固定机位,35mm 等效,人物居中偏上,留出底部字幕区链接在下面,先领券再下单链接在下面,先领券再下单手机(电量刻意保持低位以便入镜)收尾音效 + 1 秒静帧,便于循环播放

Storyboard · voiceover language English (US)

#TimeVisualCameraVoiceoverCaptionPropsMusic
100:00.0–00:05.1半身说话镜头,眼神直视镜头,背景为自然光的室内窗边 + 一段户外走动镜头(地铁口/街边),背景要有真实生活杂讯;不要提词器痕迹|这一镜决定完播,务必动作先行、3 秒内出核心信息固定机位,35mm 等效,人物居中偏上,留出底部字幕区|角度提醒:反常识结论要站得住,别为了冲突编造行业说法You think magnetic charging is slow? Watch this number.Watch this number手机(电量刻意保持低位以便入镜)无 BGM 或仅环境音,突出人声——前 3 秒任何配乐都会削弱信息
200:05.1–00:11.1半身说话镜头,眼神直视镜头,背景为自然光的室内窗边 + 一段户外走动镜头(地铁口/街边),背景要有真实生活杂讯;不要提词器痕迹|拍"没有它的时候",越具体越好,避免摆拍感固定机位,35mm 等效,人物居中偏上,留出底部字幕区Most people will tell you "magnetic charging is slow, a cable is better", so they keep paying for a first-party fast charger and cable.What you think对照用的旧充电宝/一团数据线低频铺底,音量 -24dB,制造轻微压迫感
300:11.1–00:19.7商品特写/微距,浅景深,焦点落在轻薄磁吸无线充电宝 10000mAh 20W 快充;同框放手机(电量刻意保持低位以便入镜)做尺寸参照|拍可核对的读数/细节(参数、计时器、走线),叠加数字字幕固定机位微距,f/2.0-2.8,焦点手动锁定,禁止自动对焦拉风箱The thing that actually decides it is 20W fast charge, back to 50% in about half an hour — not the part you were told to look at.The real variable通勤包BGM 压低到 -26dB,让数据念白清晰
400:19.7–00:26.6商品特写/微距,浅景深,焦点落在轻薄磁吸无线充电宝 10000mAh 20W 快充;同框放手机(电量刻意保持低位以便入镜)做尺寸参照|拍完整动作过程,不剪切,观众要看清"怎么做到的"固定机位微距,f/2.0-2.8,焦点手动锁定,禁止自动对焦拉风箱So I switched to snap it onto the back of the phone and it starts charging, and my hands are free while it charges.Change this one step秒表或计时器(实测镜头用)轻快节奏进入,音量 -18dB,与动作节拍对齐
500:26.6–00:30.0半身说话镜头,眼神直视镜头,背景为自然光的室内窗边 + 一段户外走动镜头(地铁口/街边),背景要有真实生活杂讯;不要提词器痕迹|看镜头,语气收住,结尾留 1 秒静帧固定机位,35mm 等效,人物居中偏上,留出底部字幕区Comment "link" and I will send it overComment "link" and I will send it over手机(电量刻意保持低位以便入镜)收尾音效 + 1 秒静帧,便于循环播放

Creative brief (send this to a creator or production partner as-is)

Props checklist

Shooting notes

Post notes

Delivery specs (one shoot, two aspect ratios)

PlatformAspectMax lengthSafe areaNotes
TikTok / TikTok Shop9:1660s顶部 130px、底部 480px 留白(右侧交互栏 140px)前 3 秒必须出核心信息;字幕默认开;AI 生成内容需自觉标注,平台亦会自动打标
Meta(Reels / Feed)9:16 主投,另交付 1:1 备用30s上下各留 14% 给 UIAdvantage+ 会自动裁切,关键信息务必居中;同素材建议提供静音可懂版本
Temu 站内1:1 与 3:430s四周 8% 安全边商品主体必须在前 2 秒出现且占画面 40% 以上;价格标签避免直接烧录,便于改价复用
Amazon(Sponsored Brands 视频)16:9(官方页写的是 only,没有竖版选项)45s避开右下角放文字与关键信息;不要带黑边 / 色边 / 模糊边6–45 秒,官方强烈建议 ≤20 秒;视频与投放市场的语言要一致(英文市场需英文字幕或英文口播)
YouTube Shorts9:1660s底部 15% 避开标题条完播权重高,结尾留 1 秒静帧做循环感

Risk flags / items to check

These risk flags are an assisted check. They are not a compliance ruling and not legal advice — the platform’s review and your own legal judgment decide.

中文(简体) 2 items to check

TermLevelListFound inWhy it is riskySay instead
第一High riskChinese list商品原文案《广告法》绝对化用语,平台与市监局双重风险同价位里少见的
最快High riskChinese list商品原文案绝对化用语,且充电速度受设备与环境影响实测充电速度

Statements that must appear:

English (US) 2 items to check

TermLevelListFound inWhy it is riskySay instead
第一High riskChinese list商品原文案《广告法》绝对化用语,平台与市监局双重风险同价位里少见的
最快High riskChinese list商品原文案绝对化用语,且充电速度受设备与环境影响实测充电速度

Statements that must appear:

3.3 Angle: Pain / Solution (痛点解决)

先把观众每天都在忍受、但没意识到可以被解决的具体麻烦演出来,再让商品当那个解法。

Risk notes for this angle

Script · 中文(简体)

Length 30s | 108 字 | 节奏合适(3.6 字/秒,参考 3.8)

Three hook variants (ready for A/B)

TimeBeatVoiceoverCaption
00:00.0–00:05.1Hook出门我已经不带线了。出门我已经不带线了
00:05.1–00:11.5Problem每次排队等车都要包里永远有一团缠死的线,拍到一半黑屏,素材白拍,说真的挺消耗人的。每天都在消耗你
00:11.5–00:20.1Demo现在我只要往手机背面一贴就开始充就完事了,口袋能装下的重量。一个动作搞定
00:20.1–00:25.7Proof不是玄学,支持边充边用,通过 CE/FCC 认证,这是它能做到的原因。支持边充边用,通过 CE/FCC 认证
00:25.7–00:30.0CTA链接在下面,先领券再下单$25.99,比一个原装充电头还便宜

Script · English (US)

Length 30s | 91 words | 节奏合适(3.0 words/秒,参考 2.7)

Three hook variants (ready for A/B)

TimeBeatVoiceoverCaption
00:00.0–00:05.1HookI stopped carrying a cable.I stopped carrying a cable
00:05.1–00:11.5ProblemEvery time I shoot content outside, I want to film something and the battery says no — the screen dies mid-take and the footage is gone. It adds up.It adds up fast
00:11.5–00:20.1DemoNow I snap it onto the back of the phone and it starts charging and that is the whole routine. it is light enough to live in a pocket.That is the whole routine
00:20.1–00:25.7ProofIt is not magic — 10,000mAh — two full iPhone charges with room left. That is why the difference is real.10,000mAh — two full iPhone charges with room left
00:25.7–00:30.0CTATap the cart, they sell out fast$25.99 — less than the first-party charger alone

Storyboard · voiceover language 中文(简体)

#TimeVisualCameraVoiceoverCaptionPropsMusic
100:00.0–00:05.1手持竖拍(允许轻微晃动),自然光的室内窗边 + 一段户外走动镜头(地铁口/街边),背景要有真实生活杂讯;出镜人25-32 岁通勤/内容创作者形象,非专业主播感,说话自然带停顿,动作先行——往手机背面一贴就开始充|这一镜决定完播,务必动作先行、3 秒内出核心信息手持,机位与胸同高,轻微推进;快门角度不用太稳,"真实感"优先|角度提醒:痛点演绎不要滑向"制造焦虑",平台对贩卖焦虑的素材有限流风险出门我已经不带线了。出门我已经不带线了手机(电量刻意保持低位以便入镜)无 BGM 或仅环境音,突出人声——前 3 秒任何配乐都会削弱信息
200:05.1–00:11.5对照组或环境空镜:原装快充头加线;无人声,只保留环境音|拍"没有它的时候",越具体越好,避免摆拍感固定或缓慢横移,慢速;剪辑时作为过渡使用每次排队等车都要包里永远有一团缠死的线,拍到一半黑屏,素材白拍,说真的挺消耗人的。每天都在消耗你对照用的旧充电宝/一团数据线低频铺底,音量 -24dB,制造轻微压迫感
300:11.5–00:20.1商品特写/微距,浅景深,焦点落在轻薄磁吸无线充电宝 10000mAh 20W 快充;同框放手机(电量刻意保持低位以便入镜)做尺寸参照|拍完整动作过程,不剪切,观众要看清"怎么做到的"固定机位微距,f/2.0-2.8,焦点手动锁定,禁止自动对焦拉风箱现在我只要往手机背面一贴就开始充就完事了,口袋能装下的重量。一个动作搞定通勤包轻快节奏进入,音量 -18dB,与动作节拍对齐
400:20.1–00:25.7半身说话镜头,眼神直视镜头,背景为自然光的室内窗边 + 一段户外走动镜头(地铁口/街边),背景要有真实生活杂讯;不要提词器痕迹|拍可核对的读数/细节(参数、计时器、走线),叠加数字字幕固定机位,35mm 等效,人物居中偏上,留出底部字幕区不是玄学,支持边充边用,通过 CE/FCC 认证,这是它能做到的原因。支持边充边用,通过 CE/FCC 认证秒表或计时器(实测镜头用)BGM 压低到 -26dB,让数据念白清晰
500:25.7–00:30.0半身说话镜头,眼神直视镜头,背景为自然光的室内窗边 + 一段户外走动镜头(地铁口/街边),背景要有真实生活杂讯;不要提词器痕迹|看镜头,语气收住,结尾留 1 秒静帧固定机位,35mm 等效,人物居中偏上,留出底部字幕区链接在下面,先领券再下单$25.99,比一个原装充电头还便宜手机(电量刻意保持低位以便入镜)收尾音效 + 1 秒静帧,便于循环播放

Storyboard · voiceover language English (US)

#TimeVisualCameraVoiceoverCaptionPropsMusic
100:00.0–00:05.1手持竖拍(允许轻微晃动),自然光的室内窗边 + 一段户外走动镜头(地铁口/街边),背景要有真实生活杂讯;出镜人25-32 岁通勤/内容创作者形象,非专业主播感,说话自然带停顿,动作先行——往手机背面一贴就开始充|这一镜决定完播,务必动作先行、3 秒内出核心信息手持,机位与胸同高,轻微推进;快门角度不用太稳,"真实感"优先|角度提醒:痛点演绎不要滑向"制造焦虑",平台对贩卖焦虑的素材有限流风险I stopped carrying a cable.I stopped carrying a cable手机(电量刻意保持低位以便入镜)无 BGM 或仅环境音,突出人声——前 3 秒任何配乐都会削弱信息
200:05.1–00:11.5对照组或环境空镜:原装快充头加线;无人声,只保留环境音|拍"没有它的时候",越具体越好,避免摆拍感固定或缓慢横移,慢速;剪辑时作为过渡使用Every time I shoot content outside, I want to film something and the battery says no — the screen dies mid-take and the footage is gone. It adds up.It adds up fast对照用的旧充电宝/一团数据线低频铺底,音量 -24dB,制造轻微压迫感
300:11.5–00:20.1商品特写/微距,浅景深,焦点落在轻薄磁吸无线充电宝 10000mAh 20W 快充;同框放手机(电量刻意保持低位以便入镜)做尺寸参照|拍完整动作过程,不剪切,观众要看清"怎么做到的"固定机位微距,f/2.0-2.8,焦点手动锁定,禁止自动对焦拉风箱Now I snap it onto the back of the phone and it starts charging and that is the whole routine. it is light enough to live in a pocket.That is the whole routine通勤包轻快节奏进入,音量 -18dB,与动作节拍对齐
400:20.1–00:25.7半身说话镜头,眼神直视镜头,背景为自然光的室内窗边 + 一段户外走动镜头(地铁口/街边),背景要有真实生活杂讯;不要提词器痕迹|拍可核对的读数/细节(参数、计时器、走线),叠加数字字幕固定机位,35mm 等效,人物居中偏上,留出底部字幕区It is not magic — 10,000mAh — two full iPhone charges with room left. That is why the difference is real.10,000mAh — two full iPhone charges with room left秒表或计时器(实测镜头用)BGM 压低到 -26dB,让数据念白清晰
500:25.7–00:30.0半身说话镜头,眼神直视镜头,背景为自然光的室内窗边 + 一段户外走动镜头(地铁口/街边),背景要有真实生活杂讯;不要提词器痕迹|看镜头,语气收住,结尾留 1 秒静帧固定机位,35mm 等效,人物居中偏上,留出底部字幕区Tap the cart, they sell out fast$25.99 — less than the first-party charger alone手机(电量刻意保持低位以便入镜)收尾音效 + 1 秒静帧,便于循环播放

Creative brief (send this to a creator or production partner as-is)

Props checklist

Shooting notes

Post notes

Delivery specs (one shoot, two aspect ratios)

PlatformAspectMax lengthSafe areaNotes
TikTok / TikTok Shop9:1660s顶部 130px、底部 480px 留白(右侧交互栏 140px)前 3 秒必须出核心信息;字幕默认开;AI 生成内容需自觉标注,平台亦会自动打标
Meta(Reels / Feed)9:16 主投,另交付 1:1 备用30s上下各留 14% 给 UIAdvantage+ 会自动裁切,关键信息务必居中;同素材建议提供静音可懂版本
Temu 站内1:1 与 3:430s四周 8% 安全边商品主体必须在前 2 秒出现且占画面 40% 以上;价格标签避免直接烧录,便于改价复用
Amazon(Sponsored Brands 视频)16:9(官方页写的是 only,没有竖版选项)45s避开右下角放文字与关键信息;不要带黑边 / 色边 / 模糊边6–45 秒,官方强烈建议 ≤20 秒;视频与投放市场的语言要一致(英文市场需英文字幕或英文口播)
YouTube Shorts9:1660s底部 15% 避开标题条完播权重高,结尾留 1 秒静帧做循环感

Risk flags / items to check

These risk flags are an assisted check. They are not a compliance ruling and not legal advice — the platform’s review and your own legal judgment decide.

中文(简体) 2 items to check

TermLevelListFound inWhy it is riskySay instead
第一High riskChinese list商品原文案《广告法》绝对化用语,平台与市监局双重风险同价位里少见的
最快High riskChinese list商品原文案绝对化用语,且充电速度受设备与环境影响实测充电速度

Statements that must appear:

English (US) 2 items to check

TermLevelListFound inWhy it is riskySay instead
第一High riskChinese list商品原文案《广告法》绝对化用语,平台与市监局双重风险同价位里少见的
最快High riskChinese list商品原文案绝对化用语,且充电速度受设备与环境影响实测充电速度

Statements that must appear:

4. A/B test matrix

5-day window | $30 minimum per cell | 6 cells, suggested opening daily budget $60

CellAngleHookBudget shareWhat this cell tests
A开箱测评 / Unboxing / Review这个价位的磁吸充电宝,我本来没抱期望。22.5%验证「开箱测评」这个角度本身在该类目/该市场是否成立
B开箱测评 / Unboxing / Review$25.99 的磁吸充电宝,我用了两周说点实话。13.5%角度不变,仅换钩子——分离"角度失败"和"钩子失败",避免误杀角度
C反常识破除 / Myth-bust你以为磁吸充得慢?先看这个数。20.2%验证「反常识破除」这个角度本身在该类目/该市场是否成立
D反常识破除 / Myth-bust同价位我买过三个,只有这个留下来了。12.1%角度不变,仅换钩子——分离"角度失败"和"钩子失败",避免误杀角度
E痛点解决 / Pain / Solution出门我已经不带线了。19.8%验证「痛点解决」这个角度本身在该类目/该市场是否成立
F痛点解决 / Pain / Solution手机剩 18% 电,我一点都不慌。11.9%角度不变,仅换钩子——分离"角度失败"和"钩子失败",避免误杀角度

Kill criteria

Scale criteria

5. ROAS review sheet (fill in after the flight)

Filling this in feeds the angle library. A completed review sheet is where the next round of priors comes from.

CellAnglePlatformLanguageSpendImpressions3s view-throughCTROrdersROASVerdict
A开箱测评 / Unboxing / Review
B开箱测评 / Unboxing / Review
C反常识破除 / Myth-bust
D反常识破除 / Myth-bust
E痛点解决 / Pain / Solution
F痛点解决 / Pain / Solution

Three questions for the review

  1. Did the angle win or did the hook? (Both hooks up = the angle won. Only one = the hook won.)
  2. Did the losing angle fail the category or the market? (Check the same angle in the other language.)
  3. What does this round change in the category knowledge base? (Which prior moves, which hook joins the library.)

6. Build info and render-cost estimate

This plan called no video generation model; render cost is zero. We do not make the video — hand it to your creator, your production partner, or any generation tool. If you did render this storyboard, here is the estimate.

VendorShots / secondsEstimated cost
HeyGen Avatar V(口播)75$3.72
Kling 3.0(特写/B-roll)11$8.80
Veo/Sora(hero 镜头)1$6.00
Total (3 angles × 2 languages)$18.52

Cost anchors from competitor research: HeyGen Avatar V $0.05/s, Kling 3.0 ~$0.8/clip, Veo/Sora ~$6/clip.

Run it on your own SKU

Scan your listing copy first (free, no login)See the other samples

FAQ

Was this plan generated by an AI model?

No. This version comes from a rule engine plus the category knowledge base, with no model call — which is why the same link always produces the same plan, reviewable and diffable. When a model is wired in, the knowledge base still constrains the skeleton, the model only polishes and localises, and the risk flags still backstop it.

Why is the product fictional?

Because we do not want a real seller's product tied to advertising advice we invented. Category, price band, spec ranges and review counts follow real ranges; only the title and shop name are made up. Use your own link for your own SKU.

Did you plant those risky selling points on purpose?

Yes. Those lines are what real listings actually say. That is exactly where the risk flags earn their keep: they scan not our generated script but the seller's own sentences, the ones about to be copied into a voiceover and a creator video.

Can I shoot straight from this brief?

Follow the structure, not the content — the product in it does not exist. Take the template and fill in your own SKU, or run a plan on your own link.